Burnout Diaries

Behind the scenes of managing a mythical influencer without magical insurance. Read at your own risk. May contain keyboard smashing, existential dread, and unsolicited venting.

Circling Back to Circle Back (On the Circling Back)

By Ken Hollow, trapped in an infinite feedback loop of buzzwords If I die young, bury me in an Outlook calendar invite. Cause of death:…

Why Every Meeting Could’ve Been an Email (and Every Email Is a War Crime)

By Ken Hollow, survivor of 4,000 Slack pings and counting I have seen the face of hell, and it is a recurring calendar invite labeled…

Why Every App Wants to Be a Bank Now

By Ken Hollow, unwilling financier of the attention economy Here’s what I wanted from social media: to post a picture, scream into the void, maybe…

Why Every App Wants to Be TikTok (and Fails Miserably)

By Ken Hollow, unpaid trend chaser, reluctant doomscroller Let me tell you a secret: I don’t hate TikTok. I respect it. It’s the apex predator…

Threads Is Dead, Long Live Whatever Comes Next

By Ken Hollow, unwilling caretaker of expired social logins Remember Threads? Of course you don’t. And if you do, it’s only because the app is…

If You Reply “LOL” to Feedback, I Will Take It Personally

By Ken Hollow, professional overthinker and part-time emoji decoder Feedback is supposed to be constructive. Helpful. Collaborative. Instead, it’s often delivered in the most emotionally…

The Group Chat Is a Full-Time Job

By Ken Hollow, professional tab juggler and part-time actual worker Every freelancer has their own productivity kryptonite. For some, it’s TikTok. For others, it’s the…

Every Client Thinks They’re My Only Client

By Ken Hollow, part-time diplomat, full-time liar-for-hire Here’s the first rule of freelancing: every client needs to feel like they are your one and only.…

The Algorithm Thinks I’m a Different Person Every Week

By Ken Hollow, freelance chameleon and reluctant trend hopper Every Monday, I check my analytics like a responsible content creator who pretends to enjoy numbers.…

The Client Said “It’s Just a Quick Edit” and Now I’m in Hour Seven

By Ken Hollow, freelance prisoner of pastel purgatory The text came in at 8:14 a.m., right when I was pretending to do my morning routine…