
By Ken Hollow, formerly a designer, now a priest of pixelated vibrations There was a time when I thought I knew what “branding” meant. Fonts. Colors. Maybe a logo if you’re feeling fancy. Then came Nana Vix.Then came the stickers.Then came the spiritual frequency alignment spreadsheet that lives rent-free in my nightmares. Let me explain.…

By Ken Hollow, spiritually disassociating via brand guidelines Every Monday starts the same. I open my laptop. I crack my knuckles. I take a deep breath. Then I get an email from Nana Vix’s assistant titled: “✨This Week’s Aura Forecast ✨” And I know — deep in my soul, or at least in my tired…

By Ken Hollow, unpaid astrologically and emotionally I was just about to schedule a launch. The posts were prepped. The hooks were tight. The carousel covers were giving “spiritual but monetizable.” And then, an email: “Hold everything. Mercury went retrograde.” It came from Nana Vix’s brand email — which is signed off with “Light, Love…

By Ken Hollow, typing this with Slack notifications disabled and inner peace restored People like to romanticize freelancing. “Oh, the freedom!” “You make your own hours!” “You work in your pajamas!” All technically true. All mostly lies. Because the real reason I became a freelancer isn’t the freedom or the flexibility or the promise of…

By Ken Hollow, part-time ghost in the algorithm machine Let me paint you a picture. You’ve crafted the perfect post. It’s clever. It’s formatted. You’ve picked the best carousel covers. It’s scheduled to drop at the peak time, on the statistically optimal day, during a cosmic alignment that allegedly boosts engagement. And then it goes…

By Ken Hollow, professional scheduler of posts I didn’t really write anymore Ah yes, imposter syndrome — an old friend. But in 2025 it’s evolved, mutated, and found a terrifying new form: the AI-powered flavor of fraudulence. Because here’s the truth I don’t really want to admit (but here I am writing this anyway): I…

By Ken Hollow, exhausted puppet master behind an allegedly “authentic” fox spirit influencer Authenticity. That golden buzzword of influencer culture. The thing every brand demands, every creator claims, and every follower supposedly craves. But let me tell you a secret: it’s all theater. Especially when you’re managing an immortal fox spirit influencer whose entire brand…

By Ken Hollow, burnt-out digital manager and reluctant advocate for recycled mediocrity Evergreen content. Just hearing the phrase makes me want to curl into a fetal position next to my pile of unpaid invoices and half-empty coffee cups. It’s the darling advice of every content strategist and SEO guru since approximately 2012: “Create evergreen content!…

By Ken Hollow, unpaid astrologer and exhausted manager of one fox spirit’s mystic brand You haven’t known real despair until you’ve tried to build a content calendar dictated not by algorithm trends or analytics — but by the moon. Welcome to my life managing Nana Vix: immortal fox spirit, skincare influencer, and part-time witch. Somewhere…

By Ken Hollow, barely tolerated human clinging to relevance in the age of automated companionship It happened sometime around late 2024, though honestly I didn’t even notice until it was too late: my inbox — my sacred, chaotic, soul-draining DM inbox — stopped being human. Slowly, insidiously, the bots arrived. And not the fun “Hot…