By Ken Hollow, freelance by choice, regret by default When I quit my last real job, I walked out of the office with a box full of succulents, pens I definitely didn’t buy, and a smile so wide it bordered on manic. Freedom. Finally. No more dress codes. No more awkward team-building exercises. No more…
By Ken Hollow, algorithmically ghosted and emotionally contagious You ever post something, watch it tank, and then immediately question every life choice that led you to this moment? Yeah. That’s me. Twice a week. Every post dies.Every reel flops.Every story reply is a spam bot or someone DMing me about their course. Meanwhile, the only…
By Ken Hollow, formerly a designer, now a priest of pixelated vibrations There was a time when I thought I knew what “branding” meant. Fonts. Colors. Maybe a logo if you’re feeling fancy. Then came Nana Vix.Then came the stickers.Then came the spiritual frequency alignment spreadsheet that lives rent-free in my nightmares. Let me explain.…
By Ken Hollow, spiritually disassociating via brand guidelines Every Monday starts the same. I open my laptop. I crack my knuckles. I take a deep breath. Then I get an email from Nana Vix’s assistant titled: “✨This Week’s Aura Forecast ✨” And I know — deep in my soul, or at least in my tired…
By Ken Hollow, unpaid astrologically and emotionally I was just about to schedule a launch. The posts were prepped. The hooks were tight. The carousel covers were giving “spiritual but monetizable.” And then, an email: “Hold everything. Mercury went retrograde.” It came from Nana Vix’s brand email — which is signed off with “Light, Love…
By Ken Hollow, typing this with Slack notifications disabled and inner peace restored People like to romanticize freelancing. “Oh, the freedom!” “You make your own hours!” “You work in your pajamas!” All technically true. All mostly lies. Because the real reason I became a freelancer isn’t the freedom or the flexibility or the promise of…
By Ken Hollow, part-time ghost in the algorithm machine Let me paint you a picture. You’ve crafted the perfect post. It’s clever. It’s formatted. You’ve picked the best carousel covers. It’s scheduled to drop at the peak time, on the statistically optimal day, during a cosmic alignment that allegedly boosts engagement. And then it goes…
By Ken Hollow, professional scheduler of posts I didn’t really write anymore Ah yes, imposter syndrome — an old friend. But in 2025 it’s evolved, mutated, and found a terrifying new form: the AI-powered flavor of fraudulence. Because here’s the truth I don’t really want to admit (but here I am writing this anyway): I…
By Ken Hollow, exhausted puppet master behind an allegedly “authentic” fox spirit influencer Authenticity. That golden buzzword of influencer culture. The thing every brand demands, every creator claims, and every follower supposedly craves. But let me tell you a secret: it’s all theater. Especially when you’re managing an immortal fox spirit influencer whose entire brand…
By Ken Hollow, burnt-out digital manager and reluctant advocate for recycled mediocrity Evergreen content. Just hearing the phrase makes me want to curl into a fetal position next to my pile of unpaid invoices and half-empty coffee cups. It’s the darling advice of every content strategist and SEO guru since approximately 2012: “Create evergreen content!…